Royal Enfield is continuing its growth into western markets with the announcement today that they have purchased Harris Performance, a well known and respected UK based motorcycle engineering and design firm. The purchase of Harris Performance was for an undisclosed amount.
There has already been a longstanding relationship between Royal Enfield and Harris Performance, with the British firm responsible for the chassis development of the Royal Enfield Continental GT. Established over forty years ago by brothers Steve and Lester Harris and Stephen Bayford, Harris Performance is one of the leading experts in designing and manufacturing of specialized high performance motorcycle chassis and components
The company is well known in racing circles, having in the past been commissioned by Yamaha and Suzuki to design, develop and manufacture race bikes for both MotoGP and WSBK series. The current staff at Harris Performance will become employees of Royal Enfield. They will be responsible for the performance and development engineering for Enfield’s new range of motorcycles and will become part of Royal Enfield’s upcoming UK tech center.
Siddhartha Lal, CEO Royal Enfield said: “Royal Enfield is working on its new generation of products and platforms; to have the Harris Performance team working with us will clearly enhance our engineering and product design capabilities. Their proven expertise, deep insight and understanding of motorcycling and Royal Enfield will be invaluable for us in our journey towards achieving leadership in the global mid-sized motorcycling segment.
Source: Economic Times of India